"> ');

SELENA Marchand

Selena's 17-year journey as a makeup artist is all about empowering others to thrive—no secrets, no limits, just passion and purpose

From mastering bridal beauty to mentoring makeup artists

Worldwide

WHO IT STARTED WITH

Meet the 

Selena has been a makeup artist for over 17 years, specializing in bridal makeup throughout her entire career. Over the past five years, she has focused on growing her business through content creation, collaborating with some of her favorite beauty brands to create engaging and impactful content.

Two years ago, Selena launched an online education platform to mentor other makeup artists, empowering them to thrive in their careers. She is deeply passionate about helping makeup artists grow and master the bridal makeup business, recognizing its incredible potential for success. Selena is committed to sharing her knowledge openly, with no gatekeeping, to support others in achieving their goals.

Founder

EXPLORE OUR OFFERINGS

LIFE CHANGES START WITH BEAUTIFUL ACTION!

1

VIRUTAL MAKEUP EDUCATION MEMBERSHIP

- All Makeup Masterclasses

Learn how to enhance your make up skills to attract your ideal clientele classes include Angel Makeup, Natural, Glam, Soft Glam, Mature Makeup A new Masterclass is added every month.

- Content Creation

Once you feel confident in your makeup skills, you will learn how to take eye catching content on your clients. These classes teach you how to make content and what types of content to make in order to turn your clients into paying customers.

- Business Growth Strategies

In order to be a successful makeup artist and make a lot of money in this career you first need to have a growth strategy to be booked a lot and have clients coming to you and paying high prices for your services.

- Monthly Group Coaching Call

Once a month we meet as a group via zoom to discuss anything you as a student are having an issue with as a makeup artist or any burning business questions.

2

OUR Classes

Your path to bridal makeup mastery & business success starts here 

It's time to build the bridal business of your dreams with our unique classes ranging from angel makeup class, glam class, clean bridal makeup class and so much more

my Social media journey

Selena’s journey into social media began

...as a way to showcase her artistry and connect with brides beyond her local clientele. What started as sharing simple before-and-after transformations quickly evolved into a thriving platform where her authentic personality and expertise captivated a growing audience.

By consistently creating high-quality, engaging content that resonated with both brides and fellow makeup artists, Selena built a loyal community. Her ability to blend creativity with education led to collaborations with major beauty brands, solidifying her presence as a trusted voice in the industry.

Today, her social media channels are not only a showcase of her talent but also a space for inspiration and learning, reaching and empowering thousands worldwide.

Beauty begins the moment you decide to be yourself.

Coco Chanel