SELENA Marchand

Makeup Masterclasses

IT'S TIME TO Build the bridal business of your dreams

Your Path to Bridal Makeup Mastery & Business Success

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Makeup Masterclasses

Angel Makeup Masterclass

Learn my signature look
Angel Makeup

My most popular and most requested look! Learn how to create a soft glam makeup look using pink tones
- Skin prep and layering your products to create a perfect base
- Using pink tones and bright whites to accentuate ther clients eyes
- False lash application
- Soft contouring, blush and highlight application
- Setting the face for longevity
- All the products, brushes and techniques

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Romantic Bridal Makeup

Learn how to create a soft feminine bridal makeup look

Learn all of the brushes, products, and techniques you need to create this soft glam romantic bridal makeup look

When you specialize in soft glam looks you will be booked every weekend

Learn this Look

Glam Masterclass

Learn how to GLAM your clients without being cakey

Self paced, lifetime access and virtual

What you will learn:
- All the brushes you need and how to use them
- What questions to ask to best determine how glam your client wants to be
- Proper eyeshadow technique and lash application
- List of products used and how to use them for the best results
- Full makeup application breakdown

Watch & Learn

Dark complexion masterclass

Get confident working on dark complexions

Every single product you use will be different on a dark skinned client. You need to have your kit prepared so you can do their makeup properly
In this course I will teach you exactly what products to carry in your kit so you are prepared and how to achieve a flawless makeup look on your deep complexion clients

This class is lifetime access and self paced. Learn exactly how to slay your dark skinned client’s makeup

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Modern Bridal Makeup Masterclass

Learn how to create a timeless enhanced look for your clients

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Clean bridal makeup masterclass

Learn how to create the most popular bridal look of 2024

What you will learn:
- All the brushes and products to use to create a long wear bridal look
- How to create a soft and timeless makeup look
- Applying false lashes
- Contouring and blush placement
- Creating medium coverage foundation

Learn this look

Snatchural Masterclass

Learn how to enhance your clients features to create a celebrity style makeup look

What you will learn:
- Brushes to use and how to properly use them to create the perfect base
- Creating structure to your clients face with contour and highlighting
- Lash application & liner
- All of the products, techniques and brushes to create an enhancement makeup look
- In depth tutorial that never expires on a darker skin tone

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soft & Smokey Bridal Masterclass

create a soft smokey eye without overwhelming your clients features

Self-paced/Virtual/Lifetime Access

Learn how to create this in demand makeup look all your clients will be requesting

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Mature Masterclass

This is a class to teach you how to work on mature clients and make them feel their most beautiful

What you will learn:
- Choose the right foundation and concealer to cover dark spots and even your skin tone without aging your skin
- Create the perfect brow to lift the face
- Where to apply blush and bronzer to create a bright look
- Choosing colours that compliment their skin tone
- Applying a neutral soft makeup look
- How to use the right brushes to enhance their look
- Products to avoid that will age them
- Asking the right questions to make sure your client is happy with their makeup
- What products to use and what to avoid

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Full glam masterclass

Learn how to transform your clients

Self paced, lifetime access and virtual

Learn in detail how to create a full glam look on your clients. All of the brushes, products and techniques are taught in this easy to follow class

learn to glam

Business courses

create viral content and attract your dream clients

Creating content will change your business

6 years ago I started creating my own content for my business. I was working as a dental hygienist 8-6, 5 days a week and I was tired, worn down, and burnt out! I wanted to be a full time makeup artist and I knew content was my ticket to a new life. I left dental hygiene 3 years ago and now work as a full time makeup artist making 4x my salary. Learning this skill will create the career of your dreams

This is a course to teach you exactly how to create content that will attract clients to your business:

Take content in an engaging way with lessons on how to work your camera so viewers want to watch your content
Lighting is one of the most important factors in good content, this course teaches you exactly how to light your videos to get better quality videos and photos
Learn how to diversify your content to keep your followers engaged and obsessed with your content. Knowing these content pillars will attract followers from different mindsets
The types of content you capture and how you put it all together can make or break your content, I will show you exactly what types of content to capture in the most eye catching way
How to upload and post a video on TikTok to make it stand out
What kind of videos to make to grow on Instagram and tiktok
Edit a full video with me and go through what the most powerful types of videos you should be capturing
How to use your tripod as your sidekick so it can assist you in capturing bts videos for your social media
How to create an overlay on your videos
30 days to video content challenge (step by step)

grow your career Course

Everything TikTok

Why and how to use TikTok to grow your business!

Explode your business with TikTok

•Learn why it’s important for your business to be on TikTok and how to use the app •How to use TikTok to explode your business
•What to post for business growth
•How to actually use the app and post a video

learn tiktok

Destination weddings

A Complete Guide for Makeup Artists

This course equips makeup artists with the skills and knowledge needed to succeed in the destination wedding industry. From understanding the logistics of travel and client communication to creating flawless, long-lasting looks in diverse climates, you'll learn how to handle every aspect of destination wedding artistry. With practical tips, expert techniques, and insights on building a thriving business, this course is your ultimate guide to elevating your career in the world of destination weddings

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How to perform a makeup lesson

Charge over $250 per lesson
Get booked during your slow periods

Learn how to have a successful makeup lesson
- How to create content on a makeup lesson
- How to advertise your new service to get booked
- How to structure your makeup lessons for them to be a hit
- Questions to ask your clients to have a good understanding of what they want to achieve
-Watch a full makeup lesson I did on a client
-What to do what not to do

Learn here